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This web page is designed specifically to help media professionals find updated information on who we are, and what we do best: Internet Marketing for Professional Outfitters and Guides. Our dedicated team understands the value in providing the media with all the information and tools they need to promote and spread the word about this wonderful consumer resource OUTDOORTRIPS.INFO.


OUTDOORTRIPS.INFO NEWS

Press Release

FOR IMMEDIATE RELEASE
Contact: Ron Hilbert
President
OutdoorTrips.Info Marketing and Solutions Group Inc.
530-673-3032
email: ron@outdoortrips.info

DATE: 2/01/2004


end   OutdoorTrips.Info Launches New Marketing Site end

OUTDOORTRIPS.INFO Launches Consumer Oriented Topic Sensitive, Trip Specific, Higher Relevance Searching for the busy consumer.

SUTTER, Calif., February 01, 2004 (BUSINESS WIRE) -- OutdoorTrips.Info Marketing and Solutions Group Inc., a global leader in Performance Marketing has launched new commercial search services on the Internet. Today announced the launch of OUTDOORTRIPS.INFO, the company's new consumer oriented Topic Sensitive, Trip Specific, Higher Relevance Searching for busy consumers. This new product laser focuses the search results for the busy consumer to help them find the outdoor trip they are looking for in the shortest time. Busy consumers will find more relevance in their searching for an adventure vacation with search results that are highly relevant to the pages they are viewing.

"By combining exciting new advanced technology, an industry-leading team and customized partner implementations, we believe OUTDOORTRIPS.INFO will deliver the most effective marketing product on the Internet for Professional Outfitters and Guides," said Ron Hilbert, president and CEO of OutdoorTrips.Info Marketing and Solutions Group Inc. "It is a real testament to the quality of our product that, at launch, we are distributing Trip Data from leading Outfitters such as Destination Wilderness, ROW Inc, Moki Mac, Mystic Saddle Ranch, Trek Alaska, Destination Wilderness of Idaho, Yellow Jacket River Guides, High Desert River Outfitters, WTR Outfitters, and Tucks Outfitting."

The company also announced the launch of OUTDOORTRIPS.BIZ where Outfitters and Guides can find out how to take advantage of this exceptional value in marketing.

If Outfitters are tired of wasting money on marketing and not getting results, here they are guaranteed that they will only pay if they get results.

Performance Marketing, which is a rapidly expanding market, represents a significant growth opportunity for OUTDOORTRIPS.INFO and the launch of this Web site is an important step in the company's plan to diversify its product offerings and revenue streams. OUTDOORTRIPS.INFO also meaningfully builds on Ron Hilbert's leadership in Internet Marketing success by providing Outfitters and Guides with access to new sources of qualified sales leads. This new opportunity for Professional Outfitters and Guides will let them take advantage of a high return on their marketing investment.


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